Tag Archives: google slap

Challenge: PPC with VideoSalesletter? Working or Not?

As you may know some time ago Google Adwords banned affiliate marketers who were using long text salesletters and squeeze pages by giving them extremely low quality score (so called “google slap effect”).

So I was pretty much concerned if same effect happens with Video Salesletters. Such pages do not have much text and moreover the video starts on autoplay.

I decided to make a marketing challenge and start 3 test campaigns with top 3 PPC networks: Adwords, Facebook Ads and Microsoft-Yahoo adcenter. Continue reading