Having a list is the best part of internet marketing. “Cash on demand”, “The money is in the list” – that’s how marketers call it..
However even if you are a email marketing genius you can still make mistakes.
So here is what NOT TO DO and how to avoid the common mistakes when sending a email blast or newsletter. Continue reading →
First marketing challenge: Name+Email Vs Email-Only in Opt-In Forms ?
Marketing is all about testing. Testing and testing. And then tweaking and testing even more.
Should we collect Name and Email in the optin form or just email? I decided to find it out in a split test! Continue reading →
Posted in Email Marketing, Marketing Challenge, Split Tests, What's Working Now
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Tagged autoresponder, email marketing, list building, Marketing, Marketing Challenge, Money, optin form, Split Tests
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